How Much Players Take For Branding on their Battaken from instagram

Cricketers don’t directly pay for the branding on their bats. Instead, they earn money from sponsors who pay to have their logos displayed. This is essentially a form of endorsement deal.

The amount a player earns depends on several factors:

  • Player’s Popularity: Star players with a larger fan following and consistent performance command higher endorsement fees. Imagine Virat Kohli vs. a newcomer – big difference in brand value!
  • Brand Value of the Sponsor: Bigger companies with wider reach can afford to pay more for logo placement.
  • Logo Placement: Logos on prime spots on the bat, like the sweet spot or the handle, typically cost more than those on less visible areas.

Here’s a range to give you an idea (based on IPL):

  • Top Players: For superstars like Virat Kohli, Rohit Sharma, or Babar Azam, bat sponsorship deals can range from ₹2 crore to ₹5 crore (US$250,000 to US$625,000) or even higher per season.
  • Established Players: Experienced players with a good track record might earn ₹50 lakh to ₹2 crore (US$62,500 to US$250,000) per season for bat sponsorships.
  • Upcoming Players: For promising young players, the deals could be in the range of ₹10 lakh to ₹50 lakh (US$12,500 to US$62,500) per season.

Important Note: These are estimated figures, and actual deals can vary significantly depending on the factors mentioned above.

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